For nail studios
Nail salon booking that prices the add-ons before anyone sits down.
Set, gel, acrylic, length, shape, art, fill, removal: the total should be obvious before a technician is interrupted. Walk-ins and appointments share a live view of who is free.
A nail studio does not sell a single appointment type. The ticket is a combination: base service, length, shape, art, removal, a repair on one hand. Almost every message is a price question, and the people who could answer it are at a station with wet product.
Nookado puts that combinatorics on the site. The customer builds a total, picks a technician or the next free station, and books, or they walk in against the windows you left open. The assistant quotes from the same list, in the language the customer wrote in.
The problem
What a nail studio deals with that a hair salon does not.
Everyone is at a station when the phone rings
Six technicians mid-set. The front desk is a stool. The caller waits, then tries the studio two doors down. You never see the loss because it was never a voicemail.
The quote is a decision tree, not a price
Gel or acrylic, natural or extra length, French or art, removal first or not. Answering that in DMs is a part-time job, and a wrong total at the till is an argument.
Walk-ins and booked sets collide
You want both. Without a live view of who is free, a walk-in either waits too long or sits in a station someone already reserved for a fill.
The portfolio only lives on Instagram
The work that sells a nail studio is visual and specific. On a feed you do not own, it is invisible to anyone searching for a nail salon nearby who does not already follow you.
The approach
A public price builder, and a floor that can still take walk-ins.
We take your real menu: sets, gels, dips, extensions, fills, removals, and the add-ons that change the total. Each one is a line the customer can add before they book. The till and the website stop arguing.
The calendar is per technician, because regulars come back for a person. First-time customers can take the next free station. You mark part of the day walk-in only so the two streams stop fighting.
The assistant quotes from that list. If the customer writes in another language you told us you serve, it answers in that language. Unusual art gets a “we will confirm” instead of a made-up number.
What's included
What the studio actually needs.
Add-on pricing on the website
Base service plus length, shape, art, removal, and repair, each as its own line. The customer sees a total before they take a chair.
Booking per technician, or next available
Regulars lock the person they trust. Everyone else takes the first free station so a chair does not sit empty while someone waits on a favourite.
Walk-in windows on the same calendar
Hold part of the day for walk-ins and let the rest book. The front of house can see what is actually free without shouting across the room.
An assistant that quotes, in two languages
It answers from your price list, including add-ons, in the language the customer used. It will not invent a set price for work you have not scoped.
A gallery on a domain you own
Nail art on your site, compressed for phones, where nearby search can find it. Instagram can stay; it should not be the only place the work lives.
What changes
What changes at the stations.
Price questions stop pulling people off a set
The site and the assistant do the combinatorics. A technician finishes the hand in front of them.
Walk-ins stop stealing a booked fill
The open windows are visible. A walk-in is seated against capacity you meant to keep, not against a 3pm that was already taken.
The work starts earning search, not just likes
A set on your own domain can appear for someone who has never followed you. That is a different customer than the feed already has.
How it works
How a nail studio is set up.
You send the real price list, including add-ons
Every line that changes a total. Who is on which days. How much of the day you want to keep for walk-ins. Photos of the work if you have them.
We build the menu as a builder, not a paragraph
The customer adds lines and sees a total. Technician calendars sit behind it. Walk-in windows are marked so they cannot be booked over.
The assistant is checked in the languages you serve
We do not guess. You tell us the two or three that matter, we test quotes in those, and you approve them before launch.
The listing and the gallery go live with the same name and hours
Google Business Profile and the site have to agree. That is what nearby “nail salon” searches actually use.
Pricing
What a nail salon pays.
Core is $199 to build and $49 a month: the site with add-on pricing, technician booking, the app, the assistant, and the dashboard.
If you want weekly posts of sets and a small-radius campaign for quiet midweeks, that is the social and ads plans. You can launch on Core and add them later.
Services
Services that fit a nail studio.
Website design
Website design
A fast, mobile-first site with your menu or service list structured so search engines can read it, on your own domain.
See detailsAI booking assistant
AI booking assistant
Answers questions about hours, pricing, and availability, and takes bookings at 2am without anyone on shift.
See detailsMobile app
Branded mobile app
Your own app on the App Store and Google Play, with the same ordering and booking as the site, under your name.
See detailsLocal SEO
Local SEO
Google Business Profile, local schema, and the on-page structure that decides whether you show up in the map pack.
See detailsSocial media management
Social media management
Weekly posts planned, designed, and published by a real team, timed to when your customers are actually online.
See detailsLocal advertising
Local ad campaigns
Geofenced campaigns aimed at people close enough to walk in, weighted toward the hours you need to fill.
See detailsWorth reading
Written for this kind of business.
Article
The Google Business Profile setup most local businesses skip
For a local business, the Google listing often matters more than the website. Most are half-filled, and the empty fields are the ones that affect whether you show up.
6 min readGuide
How to cut no-shows without annoying your customers
No-shows are a scheduling problem before they are a discipline problem. The tools that work are the ones that make it easy to cancel early.
9 min readQuestions
Nail salons questions.
We are mostly walk-in. Is a booking site still worth it?+
Yes, and you do not have to flip the floor. Keep stations open for walk-ins and make the rest bookable. Studios usually find the bookable half fills first on the days that used to be quiet.
Can the assistant really quote a set with art?+
It quotes from the lines you gave us. A standard set plus listed add-ons is a number. Custom art is a confirm-with-the-studio, not a guess.
Which languages does it handle?+
It answers in the language the customer writes in. Tell us the two or three that matter for your room and we check them with you before go-live.
Can a senior technician charge more for the same set?+
Yes. Price can sit on the technician as well as the service, and it is shown before the booking is confirmed.
Do we have to stop taking walk-ins at the door?+
No. Walk-in windows are a first-class part of the calendar. The point is that a walk-in and a booked fill can see each other.
Other trades
Not quite your business?
The booking unit is different in each of these. A cover is not a chair hour, and a chair hour is not a class place.
Restaurants
The menu, the table, and the order should live on a site you own, not on a marketplace that charges per cover. Guests read the dishes, reserve a time, or scan a QR at the table.
See restaurantsSalons and spas
Chair time is the product. Clients pick a stylist, a service with a real duration, and a time that is actually free. Cancellations do not sit empty because nobody could text the waitlist.
See salons and spasClinics
A first consult, a review, and a procedure are different lengths and different paperwork. Reception should not spend the morning on hold answering where to park.
See clinicsGyms and studios
Members book a class against a real cap. A first-timer books a trial that is treated as a lead, not a free drop-in that disappears. Membership questions get answered at 10pm.
See gyms and studiosLocal businesses
Pet groomers, tattoo studios, driving instructors, tutors, detailers, repair shops. If the week runs on appointments or quotes, the public site should collect a usable enquiry without pulling you off the job.
See local businesses